Posted on March 17, 2014
Whether you’re redesigning a simple logo or your company’s entire image, here are 16 branding mistakes to avoid. 1. Designing your company’s logo on Paint or PowerPoint with special use of the spray paint tool. 2. A cliched tagline like: “Making customer smile, since the year XYZC.” 3. Cluttering your brochures with cheesy images you… Read more
Posted on March 12, 2014
Our team had the chance to stop by Toronto’s DX3 conference on March 5 for Eric Harris’ keynote speech. The EVP of Business Operations at BuzzFeed shared some of the site’s secrets to viral success. While science plays a big part in it (tracking analytics and making predictions) there’s a fine art behind content too…. Read more
Posted on March 6, 2014
When BuzzFeed started in 2006, five people were crammed into a small office in Manhattan’s Chinatown, experimenting with new media. Today, the site has over 425 employees and gets more than 150 million uniques per month, including 12 million in Canada. Our team had the chance to stop by Toronto’s DX3 conference on March 5… Read more