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52 Pick-up Inc. News
NOVEMBER 16 , 2016

52 Pick-up takes Silver at sThe Nationals

Our project, The Residences of The Hotel McGibbon has captured a silver award for Best Presentation Centre in the National Sales and Marketing Council’s (USA) annual awards event.

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Market Outlook for 2019

We recently reviewed CBRE’s predictions for Commercial Real Estate in Canada for 2019 and we’re happy to share some of its highlights. Boiling it down, here’s what the coming year looks like: High demand for commercial property in gateway markets (Toronto, Vancouver) forcing prices up 10-year lease terms (pushing towards 15-year terms) with top pricing… Read more

52 Retro Campaign Stop The Press

Brand Tip #3: STOP THE PRESS. GO DIGITAL. There’s no question that marketing has changed big time in the past few years. As printing presses the world over crank to near stops, digital marketing grows by the minute. Today it’s about smart, responsive, customer friendly websites, digital advertising campaigns and social media. Companies who don’t… Read more

52 Retro Campaign Keep Your Website Fresh

Brand Tip #2: KEEP YOUR WEBSITE CURRENT AND FRESH So you have a shiny new website. All those months of sweating over the content, the organization, the graphics, the details. It’s finally done and launched. WHEW! Now you can sit back and relax. We’re Sorry to Inform You That the Above is Not True. You… Read more

52 Retro Campaign Tighty Whities

Brand Tip #1: ALWAYS KEEP YOUR BRAND IN TOP SHAPE Why consider a brand refresh? A brand refresh is critical to relevancy in the marketplace, but how do you know when you really need one? The most common indication is age, but that’s not the only reason to retool. Here are a few clues that… Read more

Strategic Marketing Is The Best Defense!

In the battle for the real estate dollar, condo apartments and stacked townhomes are winning. According to the Toronto Real Estate Board and BILD, high-rise and mid-rise apartments and stacked townhouses represented 86 per cent of new-construction home sales in the GTA in May, as the cost of a new townhouse crossed the $1 million… Read more