Posted on March 27, 2013
Blogging is an easy but important way for your brand to expand its social media outreach… not to mention, it’s pretty addictive. Here are some important tips via Social Media Examiner: 1. The 80/20 rule: When blogging, share 20% self-promotional updates and 80% non self-promotional. People see through things that are too advertorial so give… Read more
Posted on March 7, 2013
We’re obsessed with Bread Bar! Chefs Jeff Crump & Bettina Schormann asked 52 Pick-up to brand their new restaurant/bakery named for their cookbook Earth To Table. We created a logo that invokes the rustic, natural & earthy mandate of the brand, with the tagline “Good ingredients matter.”
Posted on March 6, 2013
52 Pick-up was asked to work with The Crane’s existing brand identity and produce a new advertising campaign to appeal to the vacation home market in the Caribbean. Built in 1887 and fully restored and expanded in the 20th century, this truly unique property combines elegance, old-world charm and incredible natural beauty with a romantic… Read more